Salon Privé

In its 19th year, Salon Privé delivered its most comprehensive celebration yet at Blenheim Palace. The week balanced prestigious concours excellence with contemporary innovation, hosting international ICJAG judges alongside electric vehicle debuts. The event’s evolution was demonstrated through record attendance at the Club Trophy, drawing 1,540 cars, whilst raising £100,000 for NSPCC and advancing towards B Corporation certification through sustainable initiatives.

The programme’s expansion into Woodstock town and development of the Style Day, partnering with Boodles and LK Bennett London, showcased how premium automotive events can successfully engage both specialist and broader audiences.